What started as a joke between friends, turned into a viral sensation in Vancouver. A simple formula of an animated gif + line + tumblr was all it took. We created custom umbrellas, exhibited at the Museum of Vancouver and even got to speak at Pecha Kutcha. It was pretty awesome.
We created 450+ posts.
We had over 1.4 million page views. Considering the population of Vancouver is around 600,000 people, this is incredible.
We had 4500+ Tumblr, 3000+ Facebook and 6500+ Twitter fans and followers. Wowza.
We were the number one trending topic (for Vancouver) on Twitter about a dozen different times.
We did a collaboration with the Museum of Vancouver.
We sold umbrellas with our friends at Vancouver is Awesome. And we got published in their awesome magazine.